Customer Journey Mapping Checklist!


What You’ll Get

Most businesses try to sell to people who aren’t ready to buy. They jump straight to “buy now” messages to people who are still in the awareness stage. This checklist helps you understand exactly where your customer is in their journey and what message they need at each stage. You’ll identify the awareness stage messaging, consideration stage objections, decision stage proof points, and retention stage strategies. When you match your messaging to their stage, conversion rates skyrocket.


12

Journey Stages

4

Decision Stages

5x

Conversion Increase


KEY ITEMS INCLUDED

✓ Awareness stage messaging created
✓ Consideration stage objections identified
✓ Decision stage proof points documented
✓ Retention/loyalty plan established
✓ Messaging for each stage customized

WHO IS THIS FOR

This checklist is for anyone who creates content, runs ads, or sends emails. If
you want people to actually buy from you; instead of just following you, you need
to understand their journey and meet them where they are.

WHY IT MATTERS

Most sales funnels fail because they ignore the customer’s journey. You can’t sell
to someone in the awareness stage—they don’t even know your product exists. You
have to educate first, then position, then sell. This checklist ensures you know
exactly what to say at each stage.


Pro tip: For a comprehensive deep dive into customer journey mapping strategies and best practices, explore our detailed guide on how to map customer journey with AI.

How It Works

1. Click the button above
2. Fill in your details (takes 30 seconds)
3. Download your checklist immediately
4. Start completing your checklist today

Next Steps

After you download your checklist, you can:
✓ Work through each item at your own pace
✓ Share with your team
✓ Track your progress and celebrate wins

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