A/B Test Execution & Analysis Checklist!
Run tests properly and make data-driven decisions that improve your marketing
What You’ll Get
Running a test is one thing. Learning from results is another thing. Most people get excited about test results and act without proper analysis. This checklist walks you through documenting results carefully, checking for statistical significance (avoiding false winners), verifying sample sizes are adequate, identifying the true winner, documenting learning, updating your knowledge base, planning the next test, and building a testing culture. You’ll avoid false positives and actually improve your marketing based on data, not luck.
5+
Tests Per Month
10-20%
Average Improvement Per Test
300%+
Compound Annual Gain
KEY ITEMS INCLUDED
✓ Test results documented carefully
✓ Statistical significance calculated
✓ Sample size verified
✓ Winner clearly declared
✓ Winning variation implemented
WHO IS THIS FOR
This checklist is for anyone running tests who wants to make sure they’re getting real insights (not false positives). If you’ve had tests that seemed to work but didn’t in the long run, this fixes that.
WHY IT MATTERS
False positives in testing waste time and money. When you analyze results properly, you build confidence in your decisions and compound your improvements over time.
Get Your Checklist Now
Complete the form to receive your checklist instantly
How It Works
1. Click the button above
2. Fill in your details (takes 30 seconds)
3. Download your checklist immediately
4. Start completing your checklist today
Next Steps
After you download your checklist, you can:
✓ Work through each item at your pace
✓ Share with your team
✓ Track your progress and celebrate wins
Power Your ❛TEST EXECUTION CHECKLIST❜ With AI Prompts
This checklist guides analysis and optimization. The eBook provides prompts for interpreting results, making improvements, and scaling winners. Together, they compound your marketing improvements.
🔘 100+ proven prompts for every marketing situation
🔘 Ready-to-use templates you can implement immediately
🔘 Works perfectly with this checklist
🔘 Used by solo entrepreneurs, creators, and agencies
This eBook includes the exact prompts referenced in this checklist. Use them together for exponential results.
Pro tip: Want to streamline test documentation and knowledge management? Explore our comprehensive guide on how to document A/B test results using AI to automate result documentation, build intelligent knowledge bases, generate insights from test histories, and create AI-powered learning repositories that help your team speed up better data-driven decisions.
